New research spearheaded by AgResearch Senior Scientist James Turner has shed light on why New Zealand's farmers are sometimes hesitant to integrate digital technology like drones and sensors into their daily grind.
Talking to Dom George, Turner reveals that while farmers see the potential in tech, they're sticking mostly to business management software, with fancy gadgets still on the back burner.
Listen to the full chat between James Turner and Dominic George above.
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